TechSalesWalt.com

From logistics sales to tech sales

This page is for hiring teams who want to understand how my logistics background translates into sales. Explore common interview questions and my simple, scenario based answers to see my style, judgment, and coachability as I move into SDR and BDR work.

Walt smiling and leaning in with glasses
Los Angeles · Sales & Sales Leadership

13+ years

Sales in Logistics & Transportation

Meet Walt

From chaotic freight floors to structured tech sales teams.

Logistics taught me to manage moving parts under pressure, keep customers informed, and stay calm when things get messy. I am now working to break into B2B and enterprise SaaS sales and I know I still have a lot to learn. I am very coachable, I take feedback seriously, and I am committed to building the skills around discovery, storytelling, and deal management that strong tech sales teams expect. My goal is to bring real urgency, clear communication, and reliable follow through to the team I join.

Operator turned revenue leader

I cut my teeth coordinating freight dispatch across the country, then went on to build and lead a dispatch agency that generated more than one million dollars in annual volume. That experience shaped how I think about leadership, accountability, and clear communication. As I move into tech sales, my focus is on first proving myself as an SDR or BDR by doing the fundamentals really well: consistent prospecting, thoughtful discovery, and value driven outreach. Over time, I hope to bring that same mindset to supporting my team, growing a healthy pipeline, and eventually stepping into a leadership role.

  • High-volume discovery & objection handling
  • Mutual action plans & executive alignment
  • Cadence design, CRM reporting, and call coaching

Experience snapshot

  • Rapid Freight LLC · Dispatcher

    2022 to Present

    • Own daily operations, negotiate rates with brokers, and secure profitable loads while protecting service commitments.
    • Run daily outbound calls to brokers and carriers to fill trucks, recover missed loads, and keep a steady pipeline of opportunities.
    • Build and maintain relationships with repeat broker contacts, track loads and revenue, and follow through on issues until resolved.
  • Brancos Inc · Dispatch Agency Owner

    2015 to 2022

    • Built a dispatch agency from the ground up, growing it to more than one million dollars in annual freight volume through consistent outbound outreach.
    • Prospected new carrier and broker partners, pitched services, negotiated pricing, and closed long term relationships that drove repeat business.
    • Hired and trained dispatchers on talk tracks, objection handling, and follow through so the team could win and retain more loads.
  • Bratva Transportation · Dispatcher

    2013 to 2015

    • Coordinated interstate loads, monitored driver progress, and kept brokers updated, which helped protect relationships and future volume.
    • Supported revenue by finding backhauls, matching trucks to available freight, and helping the team hit daily load and margin targets.
    • Learned to stay calm under pressure, manage many conversations at once, and keep commitments clear for drivers and broker partners.

Toolbox & credentials

Core skills

Prospecting, multi-threading, negotiation, CRM hygiene.

Systems

Salesforce, HubSpot, Gong, Google Workspace, MSFT 365, AI copilots.

Licenses

Freight Brokerage (DOT), Property & Casualty Insurance.

Languages

English, Armenian, conversational Spanish.

Education

Clark Magnet HS · Glendale Community College (Business & Tech).